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Philip Morris International Free Trade Agreements Public Relations Piece

Philip Morris International Free Trade Agreements Public Relations Piece

Question Description

the memo format.

You and your group are on the public information team for a large consumer product company (pick one: Nestlé SA, Philip Morris International, Procter & Gamble, PepsiCo, Unilever N.V., Anheuser-Busch InBev, Christian Dior, or LVMH Moët Hennessy Louis Vuitton). You have been tasked with developing a public relations piece (this means it is for the rest of the world not inter-company). This piece is to cover why your company is advocating for more free trade agreements (FTA) for the United States. This piece should cover the pros and cons of a FTA and why most–if not all–companies support them. This is to inform the public so you will need to provide concrete examples and not platitudes.